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Assembly Leicester Square

3.5 star property

Photo gallery for Assembly Leicester Square

Balcony
Bar (on property)
Property entrance
Cozy Comfort With a Little Extra Space
Living area

Reviews

8.0 out of 10
Very good

Popular amenities

  • Free Wi-Fi
  • Restaurant
  • Air-conditioning
  • Bar
  • Housekeeping

Explore the area

View map
27 - 31 Charing Cross Road, London, England, WC2H 0LS
  • Place, Leicester Square
    ‪1 min walk‬
  • Place, Trafalgar Square
    ‪5 min walk‬
  • Place, Piccadilly Circus
    ‪6 min walk‬
  • Airport, London (LHR-Heathrow)
    ‪71 min drive‬

Room options

View all photos for Modern Room, Spread Out and Settle In

Modern Room, Spread Out and Settle In

Modern Room, Spread Out and Settle In

7.6 out of 10
Good
(11 reviews)
  • 16 sq m
  • 1 bedroom
  • Sleeps 3
  • 1 Double Bed and 1 Single Sofa Bed

View all photos for Cozy Comfort With a Little Extra Space

Cozy Comfort With a Little Extra Space

Cozy Comfort With a Little Extra Space

8.2 out of 10
Very good
(191 reviews)
  • 13 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 Double Bed

View all photos for Compact and Comfy Windowless Room

Soundproofing, free WiFi, bed sheets, wheelchair access

Compact and Comfy Windowless Room

7.8 out of 10
Good
(44 reviews)
  • 10 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 Double Bed

View all photos for Compact And Comfy Windowless Room

Soundproofing, free WiFi, bed sheets, wheelchair access

Compact And Comfy Windowless Room

  • Sleeps 2

View all photos for Cozy Comfort With A Little Extra Space 

Soundproofing, free WiFi, bed sheets, wheelchair access

Cozy Comfort With A Little Extra Space 

  • Sleeps 2

View all photos for Modern Room - Spread Out And Settle In

Soundproofing, free WiFi, bed sheets, wheelchair access

Modern Room - Spread Out And Settle In

  • Sleeps 3

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About the area

London

In the heart of London, Assembly Leicester Square is within a 5-minute drive of The British Museum and Big Ben. .This hotel is 1.2 mi (1.9 km) from Buckingham Palace and 1.4 mi (2.2 km) from London Eye.

What's nearby

  • Leicester Square - 1 min walk - 0.2 km
  • Trafalgar Square - 5 min walk - 0.4 km
  • Piccadilly Circus - 6 min walk - 0.5 km
  • The British Museum - 15 min walk - 1.3 km
  • Big Ben - 15 min walk - 1.3 km

Getting around

  • Leicester Square Underground Station - 2 min walk
  • Charing Cross Station - 5 min walk
  • London City Airport (LCY) - 39 min drive

Restaurants

  • ‪The Brewmaster - ‬1 min walk
  • ‪Jollibee - ‬2 min walk
  • ‪The Cork & Bottle - ‬1 min walk
  • ‪Burger King - ‬1 min walk
  • ‪The Bear and Staff - ‬1 min walk

About this property

Assembly Leicester Square

Assembly Leicester Square offers 121 accommodations with hair dryers and complimentary toiletries. This London hotel provides complimentary wireless Internet access. Bathrooms include showers. Housekeeping is provided daily.
Make yourself at home in one of the 121 guestrooms. Complimentary wireless internet access is available to keep you connected. Bathrooms feature showers, complimentary toiletries, and hair dryers.
At Assembly Leicester Square, enjoy a satisfying meal at the restaurant. Quench your thirst with your favorite drink at the bar/lounge. Buffet breakfasts are available daily from 7:00 AM to 10:30 AM for a fee.
Featured amenities include a 24-hour front desk, luggage storage, and an elevator.
Buffet breakfasts are available for a surcharge and are served each morning between 7:00 AM and 10:30 AM.
Assembly Leicester Square has a restaurant on site.

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transport

  • No on-site parking available

Food and drink

  • Daily buffet breakfast available 7:00 AM to 10:30 AM for a fee: GBP 15 for adults and GBP 15 for children
  • A bar/lounge
  • A restaurant

Family friendly

  • Soundproofed rooms

Conveniences

  • 24-hour front desk
  • Luggage storage

Guest services

  • Housekeeping (daily)

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Bathroom emergency pull cord
  • Grab bar near toilet
  • Lift
  • Low-height counter and sink
  • Wheelchair accessibility

More

  • Smoke-free property

Room amenities

Bedroom

  • Bedsheets provided

Bathroom

  • Free toiletries
  • Hair dryer
  • Shower
  • Towels provided

More

  • Air conditioning (climate-controlled)
  • Heating (climate-controlled)
  • Soundproofed rooms

Policies

Check-in

Check-in start time: 3:00 PM; Check-in end time: anytime
Early check-in subject to availability
Early check-in is available for a fee
Contactless check-in available
Minimum check-in age: 18

Check-out

Check-out before 11 AM
Late check-out subject to availability
A late check-out fee will be charged

Special check-in instructions

Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

Pets not allowed

Children and extra beds

Children are welcome

Payment types

Important information

Optional extras

  • Fee for buffet breakfast: approximately GBP 15 for adults and GBP 15 for children
  • Early check-in is available for a fee (subject to availability)
  • Late check-out is available for a fee (subject to availability)

The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards and debit cards; cash is not accepted
Safety features at this property include a fire extinguisher

Property is also known as

Assembly Hotel
Assembly London
Assembly Hotel London England

Assembly Leicester Square Reviews

Reviews

8.0

Very good

Rating 10 - Excellent. 730 out of 1755 reviews
Rating 8 - Good. 544 out of 1755 reviews
Rating 6 - Okay. 293 out of 1755 reviews
Rating 4 - Poor. 106 out of 1755 reviews
Rating 2 - Terrible. 82 out of 1755 reviews

8.6/10

Cleanliness

8.6/10

Staff & service

7.2/10

Amenities

8.0/10

Property conditions & facilities

Reviews

10/10 Excellent

Danielle

Travelled with partner
Liked: Cleanliness, amenities, property conditions & facilities
Truly above and beyond customer service. We showed up 4 hours early after not sleeping all night on our flight, just hoping to leave our bags, and Adam said since he had a room available he’d gladly just check us in. Room was great, location fantastic. Any questions we had throughout our stay were met with kindness. No issues whatsoever! Highly recommend!
Stayed 1 night in Jan 2026

6/10 Okay

Dieter

Stayed 2 nights in Jan 2026

10/10 Excellent

Lesly

Travelled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very clean
Stayed 3 nights in Jan 2026

8/10 Good

Rachel

Stayed 2 nights in Dec 2025

8/10 Good

Nikki

Liked: Cleanliness, staff & service
We would stay again as it suitted for what our needs where and for what we paid. But heres a few points below. Negative: Self check-in Charges for luggage holding Very small room No telly No kettle tea/coffee Bed small and not comfy at all Wifi in and out Positive: If the right price - Fab for a quick basic 1 or 2 night stay Blackout blinds Soundproof to other rooms but not outside noise LOCATION - Central to everything - 2mins to Trafalgar square, 7mins to big ben/the london eye (Fantastic for New Years Eve for Blue zone entrance 2), in Leicester square Theres loads of food/drinks places nearby Tube station 1min walk - Picadilly line (Navy blue) Our room view of the wheel - 8th floor M&M world. Odeon. Theaters (Magic Mike show) all a stone throw away.
Stayed 1 night in Dec 2025

10/10 Excellent

ian

Liked: Cleanliness, staff & service
Very friendly helpful staff, compact room, very clean, great location
Stayed 1 night in Dec 2025

10/10 Excellent

Clifford

Stayed 3 nights in Dec 2025

8/10 Good

Michael, Brighton

Liked: Cleanliness, property conditions & facilities
Good value, great location
Stayed 1 night in Dec 2025

8/10 Good

Tanya

Stayed 3 nights in Dec 2025

6/10 Okay

Eulio, UNION CITY

Disliked: Amenities
Room very small even if you get an extra space. You can’t walk around. Very expensive for what it is.
Stayed 2 nights in Dec 2025

10/10 Excellent

michael

Stayed 5 nights in Nov 2025

4/10 Poor

Woodrow

Stayed 1 night in Nov 2025

8/10 Good

Michelle

Stayed 6 nights in Nov 2025

10/10 Excellent

PETER

Stayed 1 night in Nov 2025

6/10 Okay

Kyle

Liked: Cleanliness, staff & service, property conditions & facilities
Disliked: Room comfort
Location was good, room very small but clean. Bed was very uncomfortable and had a spring poking out the side of the mattress! Staff were friendly in the hotel
Stayed 2 nights in Nov 2025

6/10 Okay

Mr D F

Room was small but clean. We had minimal interaction with staff but they seemed friendly.
Stayed 1 night in Nov 2025

10/10 Excellent

Julian, Glenmoore

Stayed 6 nights in Nov 2025

10/10 Excellent

Martin

Stayed 1 night in Oct 2025

10/10 Excellent

Kaitlyn

Stayed 4 nights in Nov 2025

8/10 Good

Marichelle

Liked: Cleanliness, staff & service
Clean room , location is great. Wifi is spotty. Would still come back
Stayed 5 nights in Nov 2025

10/10 Excellent

Jonathan

Great
Stayed 1 night in Oct 2025

8/10 Good

Caroline

Stayed 1 night in Oct 2025

4/10 Poor

Dan

Business traveller
Liked: Cleanliness, property conditions & facilities
Disliked: Amenities
No TV or in-room coffee/tea although the price was as high as others that do.
Stayed 2 nights in Oct 2025

8/10 Good

Graham

Liked: Cleanliness, property conditions & facilities, room comfort
I wasn't told on arrival how the lights work. Air con was perfect. Bed was really comfortable.
Stayed 1 night in Oct 2025

8/10 Good

Alexander

Liked: Cleanliness, staff & service
Location for this hotel is
Stayed 3 nights in Oct 2025